December 8, 2022: M&S Acquires Thread IP to Accelerate Its Personalisation Plans
Last month, Marks & Spencer acquired the intellectual property Thread, including its source code and algorithms. M&S has been working hard on developing its digital and data capabilities to offer an omnichannel service to customers over the last 3 years. This acquisition will provide the opportunity to integrate the AI technology into M&S platform to improve customer experience.
December 2, 2021: Free advent calendars
M&S is launching an exclusive Sparks advent calendar with special offers being given away on the 12 days of Christmas. Every day from 1-12 December, Sparks customers will get a special festive offer to use across M&S clothing, home, food and beyond. They also have the chance to win fabulous prizes, including hundreds of gift cards and light-up gin snowglobes. All shoppers with the M&S Sparks app can get the digital calendar for free.
Features:
- Online shopping: Buy products at your fingerprint.
- Store finder: Quickly find the nearest M&S store.
- Scan & Shop: Simply use your phone to scan and bag items as you go, then pay for your food shop directly from the M&S app.
- Style & Living: Get the latest advice, trends and tips on fashion, food, skincare, entertaining and more.
- Product scanner: If you can’t find your size while shopping in a store, use the product scanner to order your perfect fit, and then it will be delivered to your home or your nearest M&S store.
- Sparks card: Register with Sparks for exclusive offers and rewards
How can I use Scan & Shop in M&S stores?
Customers can simply open the M&S app, tap the 'More' button and scan the barcode on each item using the app. Then they can pay from the app using card, Apple Pay or Google Pay.
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